Thursday, September 8, 2011

Adrian Frutiger

Adrian Frutiger

As a Swiss designer born in 1928, Adrian Frutiger has been a major contributor to the typeface community through out the 20th century and remains a prominent figure to this day. Doing much of his work in France, he has designed dozens of typefaces, along with variations, that have become staples in typography. His fonts have influenced the design world by providing designers with legible, uniform, and unique typefaces and by providing an example of impeccably designed typefaces for typeface designers. Some of his most famous typefaces are Univers, Frutiger, Srifa, and Avenir. Univers and Frutiger. Univers and Frutiger, along with many other Frutiger typefaces, are known for clean lines and legibility. These have been in use for signage throughout the 20th century and are still used today. Besides designing classic typefaces, Frutiger also introduced the idea of a numbering system to describe the width and weight of a typeface. Along with the standard typeface of Univers, Frutiger created multiple variations where Univers would be more or less condensed and thicker or thinner. Using a numbering system, rather than names, was unheard of at the time. Today, Frutiger continues to contribute to the typeface world and refining his own typefaces that have set the standard for current and future typeface designers.

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